Hotstar is a free digital and entertainment application to stream live sports, TV serials and movies. It is owned by Novi Digital Entertainment Private Limited, an entirely owned subsidiary of STAR India. In January 2015, a beta version of hotstar.com went live. It was officially launched by Star India in February, before the Cricket WC 2015, which was intended to work as a mobile app to stream live Cricket World Cup. However, later it extended the content and made available in 8 languages which include Hindi, English, Bengali, Tamil, Telugu, Malayalam, Kannada and Marathi. Hotstar basically offers content related to entertainment, sports and movies that are telecasted in the channels owned by Star India. For content related to TV shows, Hotstar offers the latest episodes from the shows on its content partners like Star Plus, Channel V, Life OK, Star Jalsa, Asianet Plus, Asianet, Maa TV, Star Pravah, Asianet Suvarna, Star Vijay. English TV series and dramas that are showcased on Star World internationally are also shown in Hotstar. Hotstar is headquartered in Mumbai, Maharashtra and uses the slogan Hotstar—Go Solo.
Coming to viewership, this application garnered a whopping 340 million views for all the matches during the Cricket World Cup 2015 and over a 200 million views during the IPL Season 8. Since Star India has made the content available to the users absolutely free of cost, they aim to monetise entirely through advertising.
Apart from the official website, Hotstar is also available as an app across iOS, Android and Nokia Asha platforms. This app can run on a variety of 7000 operating systems and screen sizes and is currently accessible only in India. Hotstar is built, developed and maintained and supported by Accenture on their AVS (Accenture Video Solution) platform.
Features of Hotstar App
- It has a simple, user-friendly and responsive interface. You can stream and play the media even on slower devices with 2G internet connection.
- This app is specially designed to access all the channels owned by Star India. You can once again watch the shows that you missed when it was aired on the respective channels. They also update their movie catalogue with the Bollywood’s biggest blockbusters.
- The new search tool will allow you to find the videos exactly you are looking for.
- You can also watch the full episodes of the serials that are aired earlier from the years gone by.
- Popular American TV shows are also made available in Hotstar. Now you can legally watch them without being worried about the pirated copies.
- In case you have a slow internet connection or Wi-Fi, you can get it downloaded on your device and watch it later offline to avoid buffering.
- The video resolution and quality can be upgraded or vice versa as per your requirement.
- You can create a playlist of your videos and rate the show. This app supports resuming playback on several devices. For this, you have to register yourself and sign in while watching the videos.
- Current Version- 4.6.1
- Requires Android- 4.0 and above
- Requires iOS 8.0 or later and compatible with iPad and iPod touch.