Samsung sure knows how to build excitement leading up to their big Galaxy S4 smartphone event tomorrow evening. On March fourth we reported that the Galaxy S4 could introduce advanced eye-tracking for automatic scrolling based on a UK Telegraph report supported by a trademark that we discovered at the US Patent and Trademark Office (USPTO). Then this past Monday we discovered that Samsung had filed a new trademark for a logo relating to a 3D Camera. On Tuesday we discovered that Samsung filed for yet another trademark for "Chord" a new Group Sharing App and today, the clues keep pouring in. Two new Samsung trademark filings were published today by USPTO revealing trademarks that are absolutely relevant to tomorrow's event.
The first trademark, and likely the most important, is titled "Galaxy S4 Zoom." It's a trademark that is associated with "a digital camera having a phone function." While this is oddly phrased in their filing, the fact remains that it's related to the "Galaxy S4" by its very trademark name.
The second trademark filing is for "Samsung Smart Scroll" which is related to their eye-tracking feature which they first trademarked as "Samsung Eye Scroll." Samsung filed this latest trademrk under International Class 009 with the specific description noted below:
"Computer application software for scrolling the display based on recognition of the movement of the eyes or the head on mobile devices, namely smartphones and tablet computers."
Which of the two trademarks they'll use for their eye-tracking feature is unknown at this time. In the end, will these trademarks come to life tomorrow evening? Only time will tell.
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The Patent Bolt blog presents a basic summary of new trademark filings with their associated graphics for journalistic news purposes as each such trademark is revealed by the U.S. and/or other foreign Patent & Trademark Offices. This category covers a few Industrial Design reports each year while others could be found in our granted patent archives. Readers are cautioned that the full text of any trademark application should be read in its entirety for further details. About Comments: Patent Bolt reserves the right to post, dismiss or edit comments.